Before The Search: Episode 1

There’s so much data on the internet AFTER the search, but nearly nothing BEFORE the search.

Hi, I’m Justin Lewis. There’s so much data on the internet AFTER the search, but nearly nothing BEFORE the search. I’m on a mission to see what people do prior to them actually searching for a business or going to the website. I’m going to be asking real people questions on the spot without any prior context to get the most genuine answer I can. It’s going to take some practice to truly find my footing, but here goes.