Built around your trade.General contractorsHomebuildersRemodelersRoofing & specialty trades

Something concrete to explore

Picture the possibility.
Then make it yours.

Explore a personalized concept and real work from our portfolio. Every business brings a different story.

Take the concept for a closer look.

Our demo-first approach

See it. Talk it through.
Build from there.

AI helps us explore. Our people guide the decisions, check the details and shape the work around you.

01

Your business comes first.

Tell us what you build, where you work and what you want to improve.

02

See a direction you can discuss.

We review your request and prepare a concept or start with a conversation to understand your needs.

03

Choose your next step.

Review the scope, choose your support and move forward with a clear plan.

The pieces, working together

A better path from
search to conversation.

Talk through your priorities ↗

Website design

Show your services and projects in a clear, fast, mobile-friendly experience.

SEO & local search

Help the right people understand what you do and where you work.

Google Ads

Reach people searching for your services, with a separate, agreed media budget.

Care & ongoing growth

Keep the website, content and follow-up connected as your business moves forward.

Clear options. A conversation when you need one.

Your website.
Your level of support.

Explore your options, then discuss the right fit with Justin. Final scope and agreement confirmed together.

A strong foundation

Website + Care

A professional home for the business you have built.

$250/month

$0 website build with ongoing plan

  • Website build included
  • Ongoing website care
Discuss this package ↗

A connected partnership

Strategic Growth Partner

A connected team behind your next chapter.

Starting at$2,500/month

$0 website build with ongoing plan

  • Website build + website care
  • SEO services
  • Newsletters + social media
  • AI integration + business automation
Discuss this package ↗

Your independent next step

Website only

Your website build, without an ongoing service plan.

$5,000one-time

No ongoing service plan included

  • Standalone website build
Discuss this package ↗

The reference packet says you can upgrade, downgrade or cancel anytime and keep your website files; hosting and ongoing services end after the paid period. Review the reference presentation ↗

Let’s make it personal

What could your
next chapter
look like?

Give us a little context. We’ll review your business and help you explore the direction.

✳

A preliminary concept, reviewed by our team.
No instant-delivery promise. No card required.

Already have questions? Book a presentation ↗

Call (707) 216-2333 ↗

Tell us about your business.

Share your website, services and service area, and let us know you’d like a personalized website concept.

Prefer a conversation? Choose a presentation time ↗ or email Justin.

Justin Lewis, founder of Business Optimizer

Real people behind the plan

Hi, I’m Justin.
Let’s build the next chapter.

Business Optimizer brings business direction, design, development and client support together. You work with people who get to know your business, with AI helping us move the work forward.

Meet your team ↗

A few things you might be wondering

Good questions.
Clear next steps.

What is a personalized website concept?

A preliminary direction built around your business, services and brand. Our team reviews requests and confirms the next step. Any AI-assisted draft is a concept for review, not a finished website or final proposal.

Do I have to book a meeting?

You can request a concept, call us, or choose a package. Online payment will be available once our secure checkout is ready. A presentation is there when you want to work through the options.

What does the website cost?

Website only is $5,000, Website + Care is $250/month, Website + AI SEO is $1,250/month, and Strategic Growth Partner starts at $2,500/month. Website + AI SEO includes optimization for AI and search engines. The website build is included with ongoing plans. Final scope and agreement are confirmed with Justin.

Will I keep my website?

The reference presentation says you keep your website files. It also says hosting and ongoing services end after the paid period when an ongoing plan is cancelled. Confirm the final scope, transfer arrangements and agreement before purchasing.

How long will my website take?

We confirm a realistic schedule after reviewing your services, content and integrations. We do not promise immediate concept delivery or a launch date before that review.

Can you help with SEO and Google Ads?

Yes. We can discuss search visibility and advertising alongside your website. Scope, management fees and advertising spend are confirmed separately. Rankings, lead volume and revenue are not guaranteed.

Can I switch from my current provider?

We review your existing website, domain, hosting and access first, then agree on a transfer plan. Your current site stays in place while the replacement is prepared and tested.

What about hosting and maintenance?

Ongoing website care appears in the Care, SEO and Growth plans. Exact hosting, maintenance, support and billing terms must be confirmed in your service agreement.

Built around your business

You’ve built something worth seeing.
Let’s make sure people see it.

Or call (707) 216-2333 ↗